The Toronto Gift Fair ended a few weeks ago and we are still catching our breath. Half of the orders written came from brand new accounts. Having lots of new designs and new products kept our Grimm booth filled with customers.
One of the new products we introduced were coir doormats. People fell in love with the quality and the designs,10 designs were introduced. Can we say HUGE SUCCESS!!! We’ll be adding many more designs for the next show in August of this year.
The other notable item that kept the booth buzzing was a Canada 150 design to celebrate Canada’s big birthday this year. We offered it on a red and ash t-shirt, a red apron, magnets and coaster sets. We’re thrilled on how well received the design was. You can CLICK HERE to grab your very own Canada 150 themed item!
The world is feeling a tad cookoo right now, which makes us even more proud and grateful to be Canadian, that feeling gets put into designs.
This June, Grimm heads back to Las Vegas for the 39th time. Yes, you read that correctly, 39 TIMES! Years ago, we exhibited twice a year at M.A.G.I.C (men’s apparel guild in California) which can rack your trips up to the desert pretty fast. A few years later, the Licensing Expo made the switch from New York to Vegas and so my visits have continued.
I am a firm believer that a change is (almost) as good as a rest, so even though this is business travel, it will be packed a lot of spontaneous fun. Before that can happen, I need to plan my booth for the licensing show. Booth designs for gift show layouts are almost effortless in comparison to the torture I put myself through, over-thinking the booth for the licensing show. I am the queen of over-thinking to begin with, so planning layout of the licensing booth feels like the Olympics. In the end, it always works out and we have a great show. I have no doubt this June will be the same, but I still will wonder what art to display, which characters to show or introduce. Do I do a tease and create interest or do a full monty and leave nothing unseen. See, I told you, I over-think.
Once the booth is up and the show is successfully underway, then I can breathe, relax, enjoy sin city and the change of scenery. Las Vegas is an insane display of excess and, I think it’s hilarious that the only thing that is not super sized there is the welcome sign. Las Vegas is a city everyone needs to see, I am just not sure you need to see it 39 times.